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365 Digital Resources
for Marketers
Helping you stay up to date with some helpful resources and industry information.
Part 1: The Last-Click Illusion: Why Your Marketing Measurement Might Be Lying to You.
The Last-Click Illusion: Why Your Marketing Measurement Might Be Lying to You.
Jun 94 min read
The Booming iGaming Market in Africa: Opportunities and Insights
The global iGaming sector, encompassing online betting and wagering, is experiencing a phenomenal surge, and Africa, with South Africa at the forefront, presents a landscape ripe with potential.
May 293 min read
The "Add to Cart" Blues: Why Online Shopping Needs a Spark of Joy (And How Brands Can Ignite It)
Shopping is no longer seen as a special occasion because it’s so ubiquitous. We no longer go shopping because we’re always shopping.
May 65 min read
Maximising Opportunities for Black Friday and Cyber Monday
Criteo has become a game-changer for brands looking to accelerate their commerce growth strategies.
Oct 15, 20243 min read
The Revival of Rich Media Ad Formats
Reviving rich media ads will enhance ad quality and boost revenue. Advertising continues to be a key revenue source for media executives.
Aug 7, 20243 min read
5 Predictions for Advertising in 2024: AI, Retail Media, & More
2024: a year poised to redefine advertising. As we embark on this new journey, the advertising landscape stands ready for another...
Feb 5, 20241 min read
Unleashing the Power of Authentic Storytelling in Advertising for Lasting Impact.
In the ever-changing world of marketing, attention spans are dwindling, and algorithms reign supreme. Yet, one strategy has held firm...
Jan 29, 20243 min read
Strategies for Successfully Reaching Consumers Online
Strategies for Successfully Reaching Consumers Online
Aug 23, 20232 min read
Adding Real Value to Your Brand or Business: Strategies for Success
Adding Real Value to Your Brand or Business: Strategies for Success
Jun 26, 20233 min read
Unlocking the Blueprint: 7 Essential Steps to Develop a Winning Paid Media Strategy
Unlocking the Blueprint: 7 Essential Steps to Develop a Winning Paid Media Strategy
May 29, 20233 min read
The Power of a Call to Action: Why a Call to Action is Critical for Success
The Power of a Call to Action: Why a Call to Action is Critical for Success
Apr 20, 20232 min read
8 Ways to keep your brand top of mind
The Power of a Call to Action: Why a Call to Action is Critical for Success
Feb 23, 20232 min read
Do you have a mobile-first marketing strategy?
Do you have a mobile-first marketing strategy? As a business owner, it is necessary to take quick steps to implement a mobile-first strategy
Dec 5, 20223 min read
5 Creative Best Practices for Display Advertising
5 Creative Best Practices for Display Advertising.
Jul 15, 20223 min read
Mobile Marketing Glossary – The Cheat Sheet you never knew you needed
Mobile Marketing Glossary – The Cheat Sheet you never knew you needed.
Jul 7, 20221 min read
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