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365 Digital Resources
for Marketers
Helping you stay up to date with some helpful resources and industry information.
Capturing the Constant Consumer: Turning Early Discovery into Bottom-Line Results
Capturing the Constant Consumer: Turning Early Discovery into Bottom-Line Results.
Apr 235 min read
The Power of Employee-Generated Content in a Mobile-First, Short-Form World.
One of the most underutilised yet powerful tools in this landscape is employee-generated content (EGC).
Mar 112 min read
South Africa Digital Streaming: Growth, Trends & Outlook to 2028
South Africa's Entertainment and Media (E&M) sector is showing resilience and is expected to grow at a compound annual growth rate (CAGR) of
Feb 193 min read
E-Commerce Marketing Trends to Watch in SouthAfrica for 2025
The e-commerce landscape in South Africa is entering a new era of innovation and growth in 2025.
Feb 103 min read
TikTok and Black Friday: Preparing Advertisers for the Shopping Season
As Black Friday, Cyber Monday, approaches, brands must find ways to capture the attention of millions of active user on TikTok.
Nov 4, 20244 min read
From Funnel to Loop: How Gen Z is Transforming Consumer Behaviour
Gen Z's consumption journey has evolved into an infinite loop, flowing seamlessly from inspiration to exploration, community, and loyalty.Â
Oct 21, 20246 min read
Maximising Opportunities for Black Friday and Cyber Monday
Criteo has become a game-changer for brands looking to accelerate their commerce growth strategies.
Oct 15, 20243 min read
The Art of Crafting Ad Copy that Grabs Attention and Drives Action
Let's dive into the art and science of crafting magnetic ad copy that captivates, converts, and conquers the digital jungle.
Jul 24, 20242 min read
Increase Lifetime Value with these Customer Retention Strategies.
These data-driven retention strategies will keep your best customers coming back to your business for more.
Jun 25, 20244 min read
Unleashing the Power of Authentic Storytelling in Advertising for Lasting Impact.
In the ever-changing world of marketing, attention spans are dwindling, and algorithms reign supreme. Yet, one strategy has held firm...
Jan 29, 20243 min read
Gen Z’s Influence on the Evolution of Relationships in the Digital Age
Gen Z’s Influence on the Evolution of Relationships in the Digital Age
Sep 12, 20233 min read
365 Digital and Match Media Group Partner Across Africa
365 Digital and Match Media Group Partner Across Africa
Sep 1, 20232 min read
Strategies for Successfully Reaching Consumers Online
Strategies for Successfully Reaching Consumers Online
Aug 23, 20232 min read
Adding Real Value to Your Brand or Business: Strategies for Success
Adding Real Value to Your Brand or Business: Strategies for Success
Jun 26, 20233 min read
Unlocking the Blueprint: 7 Essential Steps to Develop a Winning Paid Media Strategy
Unlocking the Blueprint: 7 Essential Steps to Develop a Winning Paid Media Strategy
May 29, 20233 min read
The Power of a Call to Action: Why a Call to Action is Critical for Success
The Power of a Call to Action: Why a Call to Action is Critical for Success
Apr 20, 20232 min read
8 Ways to keep your brand top of mind
The Power of a Call to Action: Why a Call to Action is Critical for Success
Feb 23, 20232 min read
5 Creative Best Practices for Display Advertising
5 Creative Best Practices for Display Advertising.
Jul 15, 20223 min read
Mobile Marketing Glossary – The Cheat Sheet you never knew you needed
Mobile Marketing Glossary – The Cheat Sheet you never knew you needed.
Jul 7, 20221 min read
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