JUNIOR PROGRAMMATIC MEDIA BUYER
Hybrid, Cape Town
Permanent, Full Time
Head of Performance & Measurement
Role Objective:
We’re seeking a Junior to Mid-Level Programmatic Media Buyer to support the planning, execution, and optimization of digital campaigns. You’ll apply your programmatic expertise to develop tailored buying strategies and implement best practices that not only align with, but aim to exceed, campaign KPIs across our premium inventory partners and DSPs. As part of a results-driven team, you'll contribute to campaign setup, tracking, reporting, and performance analysis.
Our Platforms:
Smadex is our Mobile Growth Platform that powers performance, direct response, and brand advertising campaigns across in-app, mobile web, audio, and CTV. With transparency and contextual targeting at its core, customers can rely on Smadex as a trusted partner to run privacy-centric advertising campaigns with optimised creative strategies to deliver performance.
Criteo is the global commerce media company that enables marketers and media owners to deliver richer consumer experiences and drive better commerce outcomes through its industry leading Commerce Media Platform. This role is responsible for ensuring the successful implementation and execution of digital advertising campaigns across the group over several brands. You will work closely with stakeholders both internally (Sales Team) and externally (some of our highest spending core clients) to see campaigns through from planning stages, to post-campaign reporting and analysis of performance.
What you will do:
Campaign Set Up & Execution
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You will be responsible for media-buying activity on high-tech digital platforms for various clients, including mobile app developers, brands and media agencies, monitoring the performance according to client KPIs and responding to requests from Clients and the Sales department.
Client Support
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You will be responsible for ensuring the best possible service delivery of campaigns and work closely with agencies and brands to strategise and address their needs and resolve client requests daily.
Technical Tracking & Troubleshooting
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Gain a comprehensive understanding of the activity within the agency dashboard and use your technical knowledge and platform experience to monitor campaign performance according to clients' KPIs.
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Provide support to clients based on industry best practices for media buying.
Requirements to fulfill this role include:
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1–3 years of experience in digital campaign execution on programmatic buying platforms (e.g. Smadex, DV360, The Trade Desk, etc).
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Understanding of digital marketing metrics: CPI, CPA, ROAS, etc. and how to influence these outcomes.
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Basic knowledge of pixel tracking, event setup, and tag management systems (preferably GTM).
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Strong analytical mindset with working knowledge of Reporting Tools.
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Detail-oriented, organised, and capable of managing multiple campaigns simultaneously.
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Proactive communication and problem-solving skills.
Who You Are:
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Tech savvy – You have a solid technical background and a proven track record of leading complex technical projects, partnering with both technical and non-technical stakeholders.
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Passionate – You have a genuine interest for e-commerce and identify with Criteo Retail Media’s mission.
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Entrepreneurial – You combine a hands-on attitude with anticipation capabilities, and you know how to lead the way and be creative when in complex and real time situations.
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Problem-solver – You have a proven problem-solving track record and strong attention to detail.
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Relationship-builder - You have strong interpersonal skills, and can influence both internal and external stakeholders.
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Customer-centric – You have strong listening skills, and are willing to understand customers needs, and transform blockers into solutions.
We acknowledge that many candidates may not meet every single role requirement listed above. If your experience looks a little different from our requirements but you believe that you can still bring value to the role, we’d still love to see your application!
* Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may evlove.
Who We Are:
365 Digital is an award-winning digital marketing and advertising technology business specialising in commerce media, TikTok, and mobile performance marketing solutions.
365 Digital is in the Top 4 Top Digital/Specialist Agencies in South Africa
Over the past 26-years the company has represented the largest global platforms in Africa and has served thousands of global and local advertisers, empowering them to reach their business objectives.
With a mission to connect brands to consumers in the fastest growing markets in Africa, the business provides performance and branding solutions to agencies and brands throughout the region.
365 Digital guides clients on optimising their media investments across various digital platforms such as TikTok, Tinder, Smadex DSP , Adwake and Criteo, the world’s leading Commerce Media Platform, ensuring that their media investments yield impactful results and enhance their bottom line.
365 Digital's innovative products and services include:
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Exclusive Platform representations - Criteo, Tinder, Smadex, Adwake
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Full-Service TikTok Marketing Solutions
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Performance and branding solutions
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Creative Studio
Why Join 365 Digital?
At 365 Digital, our culture is our call to action. We are dedicated to cultivating an environment where our team members are not just employees, but valued individuals empowered to thrive.
We believe in fostering a supportive and inclusive atmosphere that champions diversity, fuels personal and professional growth, and enables every individual to unlock their full potential.
Our commitment extends to your overall wellbeing, ensuring you have the support to excel in your role and make a meaningful impact. We're excited to set you up for success with a comprehensive and rewarding experience.
With great people, we don't just find opportunities –
we create them.
Learn about our unique culture, guiding vision, core values, and how we live them daily with everyone we connect with. Discover who we are, our mission, and how we operate as a company and as valued members of the 365 Digital team!
