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365 Digital Resources
for Marketers
Helping you stay up to date with some helpful resources and industry information.
How Will Mandatory Ad Account Linking on TikTok Benefit Advertisers?
TikTok has announced an early trial of a significant policy update, requiring all advertisements to be linked directly to a TikTok account.
Mar 123 min read
The Power of Employee-Generated Content in a Mobile-First, Short-Form World.
One of the most underutilised yet powerful tools in this landscape is employee-generated content (EGC).
Mar 112 min read
TikTok and Black Friday: Preparing Advertisers for the Shopping Season
As Black Friday, Cyber Monday, approaches, brands must find ways to capture the attention of millions of active user on TikTok.
Nov 4, 20244 min read
From Funnel to Loop: How Gen Z is Transforming Consumer Behaviour
Gen Z's consumption journey has evolved into an infinite loop, flowing seamlessly from inspiration to exploration, community, and loyalty.Â
Oct 21, 20246 min read
Understanding Lead Generation on TikTok
Navigating the dynamic landscape of TikTok for lead generation can unlock significant opportunities for your brand.
Jul 24, 20242 min read
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